Thursday, August 26, 2010

Ericsson: "50% of consumers watch Internet TV every week"

 
Ericsson's ConsumerLab "released the results of a recent study called "Multi Screen Media Consumption 2010". Data was collected in China, Germany, Spain, Sweden, Taiwan, the UK and US. The sample in the study is representative of more than 300 million consumers"

See "Consumer study shows changing TV behavior" - here and a summary of the report - here.

"More than 70% of consumers surveyed are streaming, downloading or watching recorded broadcast TV on a weekly basis, and 50% are using internet-based on-demand TV/video every week "

The chart below shows what are the important features - quality comes before "free of ads" - telling us something about the technical needs and possible business model ..

See also "TeliaSonera's New Business Model: Value-based Pricing" - here.


3 comments:

  1. This innovation makes entertainment much more entertaining and convenient for everybody who really loves watching flicks.

    ReplyDelete
  2. It's really nice that programs like this one is now available online. One can enjoy and be entertained even without spending a dime.

    ReplyDelete
  3. This make it easier to watch shows online. Just a few clicks and you can now enjoy your favorite shows anytime.

    ReplyDelete