Thursday, March 25, 2010

Mobile Mimics Fixed (Sandvine) but Users are up to 22% Less Satisfied (NSN)

 
Mobile internet surveys keep coming, with the latest one from Nokia-Siemens. Earlier this week Sandvine told us (here) that mobile broadband looks more and more like fixed broadband – now we hear from NSN that we are not there yet - at least as far as users' satisfaction is concerned.


At a time when mobile broadband is set to grow at a scorching pace, these findings are a wake up call for the industry,” said Jürgen Walter, head of Business Solutions, Nokia Siemens Networks. “Indeed, with the increased availability and use of smart devices, operators cannot afford to lose any opportunity to make the experience on their networks comparable to that of their fixed-line counterparts’.”   (full release - here).

Main findings (due to the clear interest of NSN in upgrading operators’ infrastructure, please take this with a grain of salt ..):

On a scale of their experience between 1 – 10, mobile Internet users’ average rating for specific applications was up to 22% lower than fixed users’. The quality aspects for which perceived satisfaction was studied were:
  • Overall satisfaction: mobile users 13% less satisfied than fixed users
     
  • Time for opening websites: mobile users 14% less satisfied than fixed users
     
  • Stability of Internet connection: mobile users 16% less satisfied than fixed users
     
  • Download speed: mobile users 17% less satisfied than fixed users
     
  • Upload speed: mobile users 18% less satisfied than fixed users
     
  • Quality of streamed videos or IPTV: mobile users 22% less satisfied than fixed users

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